Problem Worth Solving
There is an increasing perception gap between what our company undertakes as a business and what Consumers, Govt and NGO’s think we do. This is causing reputation issues.
How do I embed the UN Sustainable development goals into my business ? How do I link them into our business purpose?
I want to spend more time discussing issues with external Govt and NGO stakeholders, but they are on a completely different agenda to my business.
Make a Difference Outcomes
I now have a clear shared value plan , defined by a clear purpose, that is just the way we do business vs a PAC initiative.
I have been surprised by how much common ground I have found with both Govt and NGO’s, and we now have clear plans to work together.
Our company is building greater respect and reputation externally, but what is equally rewarding is how much more engaged my team is now our purpose has gone beyond sales and profit.
Shared Value Creation
Shared value is a management strategy focused on companies creating measurable business value by identifying and addressing social problems that intersect with their business.
The 3 step Syntegrate framework is applied to help teams and organisations define their sustainability and shared value priorities. Syntegrates focus is to help companies define linkages to the UN sustainable development goals, then stakeholder map the public and private shared value partnerships that could make these initiatives wider reaching in their positive impact.
Drawing on Gill McLarens extensive multi-country corporate experience of how to build public, private partnerships, Shared Value projects with Syntegrate are scoped as individually tailored consultancy and strategy based projects.
Shared Value scoping and definition projects can also be an additional approach applied to Leadership Team development programs, as building positive external stakeholder engagement becomes an increasingly core competency for executive leaders.
Every Shared Value project is scoped to meet your brief to arrange a free consultation meeting.
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